Who is behind it

Two houses. One brand.

Ventaluz is a cooperation between Haufschildt Optik GmbH and the Lightsignalmedia Group — an optical trade practice and a Cologne web studio building digital infrastructure for local business, together.

We build for the street, not for investor rounds.

Two independent houses stand behind Ventaluz: Haufschildt Optik GmbH — for years a partner for optical machines, service and shopfitting — and the Lightsignalmedia Group, a small, self-funded studio from Cologne that develops tools for local retail.

Whatever we deliver, we have to be able to support it ourselves, at night if need be. Whatever we promise, we have to keep. That makes us slower than others — and more reliable.

At Ventaluz that means: a named contact instead of a ticket system. On-site service when it matters. Software that has worked since day one, instead of roadmap promises.

— Cooperation
Ventaluz

A cooperation brand of two complementary houses — one from optical and shop-window practice, one from digital tool development. Together we build Ventaluz: digital shop windows for local businesses.

Optical machines · Service · Shopfitting
haufschildt-optik.com ↗
Lightsignalmedia Group
Studio · Cologne · since 2018
lightsignalmedia.group ↗

Three principles that are not up for negotiation.

Thought small, said plainly. These three sentences hang on our wall — and they apply to every customer.

i.

Service is not an add-on.

What good is the finest software if the screen stays dark on a Sunday morning and nobody picks up the phone? We pick up the phone. On Sundays, too.

ii.

Local is not small.

The bakery around the corner matters as much as the retail chain. We build tools that work for both — without the small bakery ever feeling like it is asking for favours.

iii.

We stay within reach.

You know who we are. You know where we are. You can drop by. That is not a marketing promise — it is a matter of course. Sadly, one that is becoming rare.

Start with us.

We keep building Ventaluz with our first customers — Optik Ebeler in Kaarst has been running since July 2026. Those who join early shape what the digital shop window looks like in town, and get a named contact instead of a hotline.